Japan: Consumer confidence remains unchanged in August
September 8, 2011
In August, seasonally adjusted consumer confidence was steady at July's 37.0 points, after having improved for three consecutive months. According to the government, consumer purchasing appetite is recovering, although people remain cautious about spending. The consumer confidence index is compiled based on a five-point scale measuring consumer expectations over the next six months. The index will read 100 points if all respondents believe that their living standards are going to improve. In August, consumers were more optimistic about income growth, which was partially offset by a drop in the willingness to buy durable goods. Meanwhile, the overall livelihood component improved slightly, whilst the job conditions component deteriorated a tad.